Fintech design lead
Senior Product Designer with 8 years shipping consumer fintech products used by 2M+ South African customers…
Design system impact
Built and scaled a design system adopted by 40+ engineers across 8 product teams in Sandton and Cape Town.
Checkout redesign
Led the redesign of the Vitality Money checkout flow, increasing conversion by 18% across 5 African markets.
Mentorship programme
Coached 6 junior designers into mid-level roles through weekly critiques and structured mentorship — including two Explore Data Science Academy graduates.
Research & data
User research · Quantitative analysis · A/B testing · Amplitude · SQL basics · POPIA-aware data handling
Cross-functional shipping
Partnered with PM and Eng to ship 12 experiments per quarter with a 62% win rate across the SA and pan-African markets.